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Custom data integration

Google Sheets reporting & custom data

Sync spreadsheet-based business context into the same workspace as your governed marketing data.

What you can do with Sheets in Maven

Maven connects Google Sheets so budget plans, target lists, manual mappings, and custom source data can sit beside modeled marketing metrics. Once fields are mapped, spreadsheet data can support dashboards, agent workflows, custom metrics, and scheduled reporting.

How it works

Get Google Sheets into Maven in minutes

No SQL, no warehouse setup, no data engineer. Connect the source and Maven handles the modeling.

Step 1

Connect Google Sheets

Authorize or share the source file from the Data Sources screen, then choose the workspace where Maven should land it.

Step 2

Maven syncs the source data

Maven pulls the available Google Sheets data and keeps it organized with the rest of your workspace sources.

Step 3

Model it into reports

Use the synced source in dashboards, custom semantic metrics, agent workflows, and scheduled reporting once the fields are mapped.

Works well with

Report Sheets alongside the rest of your stack

FAQ

Google Sheets reporting questions

Can I combine Google Sheets with other data sources?

Yes. Google Sheets reports alongside sources like Google Analytics 4, Google Ads, Shopify and HubSpot. Maven models every source into one governed layer, so you can blend them in a single dashboard, report, or question.

Can Maven support Google Sheets reporting?

Maven tracks Google Sheets in its integration catalog and can map the source into governed reporting once the needed fields and semantic coverage are enabled for your workspace.

How often does Google Sheets data sync to Maven?

Maven keeps Google Sheets data on scheduled refreshes after the source is connected, with sync status visible in the workspace before reports are shared.

Is my Google Sheets data secure with Maven?

Yes. Maven encrypts integration credentials and tokens, scopes access to the workspace, and uses the connection only to sync the reporting data needed for governed analytics.

Ready to fix the report your team keeps rebuilding? Let's map it.

Start with one workflow. Expand when Maven becomes your trusted reporting layer.

We'll map Maven to one real reporting workflow

You'll see the path to a working dashboard before the call ends

No pitch deck. No pressure. 20 minutes.

Map Your Workflow